The European business handbook 2001, 8th ed.

Book abstract:

This eighth edition of 'The European Business Handbook' is split into six sections reflecting current business concerns in Europe: Enterprise in Europe; European growth models; E-business across Europe; Funding European business ventures; Operating challenges; and Human resources. Each section comprises a number of short essays. Each one is concise and clearly written and provides useful information and statistics giving the perspectives of top companies and executives from a range of European countries. They cover subjects as diverse as where to make money in Europe, competitiveness, the Euro, acquisitions in Germany, finding locations in Europe, Europe's shortage of IT skills, internet security, energy costs, supply chain pressures and trade unions. Contact details are given at the end of each essay.

The handbook is primarily aimed at entrepreneurs and fast-growth companies, arguing that reforms need to be made to expand funding opportunities, enhance human capital and improve the overall business environment within Europe. Contributions come from JP Morgan, Deloitte and Touche, Allen & Overy, DHL and Towers Perrin, among others, and consider how the dream of establishing new pan-European enterprises can be swiftly and profitably accomplished.

The book will appeal to the business reader as a practical source of reference and advice on developing and resourcing business across Europe.

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