Interim report on the implementation of information provision and promotion measures concerning agricultural products

Summary:

On 5 December 2018 the European Commission presented an interim report in accordance with Article 26(1) of Regulation (EU) No 1144/2014 on information provision and promotion measures concerning agricultural products implemented in the internal market and in third countries.

Further information:

The specific objectives of the information provision and promotion measures are to:

• increase awareness of the merits of Union agricultural products and of the high standards applicable to the production methods in the Union;
• increase the competitiveness and consumption of Union agricultural products and certain food products and to raise their profile both inside and outside the Union;
• increase the awareness and recognition of Union quality schemes;
• increase the market share of Union agricultural products and certain food products, specifically focusing on those markets in third countries that have the highest growth potential;
• restore normal market conditions in the event of serious market disturbance, loss of consumer confidence or other specific problems.

Official

EUR-Lex: SWD(2018)482: Commission Staff Working Document accompanying COM(2018)788 https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=SWD:2018:482:FIN

---