ACTIVE-AD: Analysis of success criteria for interactive advertising formats. Public final report

Author (Corporate)	European Commission: DG Information Society
Publisher	EC
Publication Date	2002
ISBN	92-894-3531-3
EC	KK-43-02-591-EN-C
Content Type	Report
Related Links	http://www.cordis.lu/ist/ka3/iep/home.html http://www.cordis.lu/ist/ka3/iep/home.html
Subject Categories	Business and Industry
Countries / Regions	Europe